Diversity, Equity & Inclusion (DEI) is becoming something companies can’t ignore any longer. Candidates can now check an employer's DEI ranking on Glassdoor before they apply for a vacancy, which means DEI is not just internal—it’s part of your public employer brand.
Recent year brought us the Great Resignation, swfitly followed by the Great Regret. In both cases, employees have felt undervalued or have not experienced a sense of belonging, and organizations are struggling to retain employees. Healthcare, hospitality, retail industries, and those on the other end of a merger or acquisition are facing a harder time with employee retention.
Why It Is Important Your business is no longer solely defined by the products or services you sell. Businesses have an obligation to uphold ethical standards and be socially responsible. Consumers are cautious of where they spend, and employees are cautious of where they work. People want to see your response as a business to movements such as #MeToo, the global pandemic, and Black Lives Matter. Your brand messaging, voice, and actions will largely impact whether someone will choose to work with or for you.